Sports Licensing News
Discover the latest in sports licensing with press releases highlighting industry news, trends, and developments shaping sports merchandise and branding. Explore opportunities in sports marketing, merchandise design, and licensing strategies.
Jun 4, 2026 at 5:46 PM
Empire State Building Observation Deck Celebrates Soccer with World’s Most Iconic Soccer Jersey Exhibit, Custom ESB Jerseys, Player Visits, Lightings, and More
NEW YORK--(BUSINESS WIRE)--The Empire State Building Observation Deck (ESB) – the #1 Attraction in the United States – today announced further 2026 programming for soccer fans in New York City with the world’s most iconic jersey collection from the Classic Football Shirts (CFS) vault, a limited-edition ESB x CFS jersey, official merch giveaways, and special lightings. “As the world descends upon New York City for this anticipated global soccer event, fans can visit the Empire State Building Obs...
Jun 4, 2026 at 8:30 AM
Corpay Cross-Border Named the Official FX Supplier of Vålerenga Fotball AS
TORONTO--(BUSINESS WIRE)--Corpay, Inc.*, (NYSE: CPAY) a global leader in corporate payments, is pleased to announce that Corpay’s Cross-Border business has entered into an agreement with Vålerenga Fotball AS to become their Official Foreign Exchange (FX) Supplier. Through this partnership, Corpay Cross-Border will deliver comprehensive FX risk management solutions to support Vålerenga Fotball AS’s operations. In addition, its award-winning platform will enable the club to manage global payments...
Jun 3, 2026 at 11:05 AM
Experience the Definitive New Era of Formula 1: EA Sports™ F1® 25 2026 Season Pack Available Now
REDWOOD CITY, Calif.--(BUSINESS WIRE)--Electronic Arts Inc. (NASDAQ: EA) invites players to hop into the driver's seat for the definitive new era of Formula 1® Racing: the F1® 25: 2026 Season Pack*, available today on PlayStation®5, Xbox Series X|S, and PC. To mark the launch, EA SPORTS™ F1 has released a special video of the brand-new MADRING Circuit featuring seven-time World Champion Lewis Hamilton and global football icon Zlatan Ibrahimović going head-to-head in-game, giving fans an exclusi...
Jun 3, 2026 at 10:00 AM
The Nation Network Partners with PuckPedia to Expand Hockey Data and Salary Cap Coverage
EDMONTON, Alberta--(BUSINESS WIRE)--The Nation Network Partners with PuckPedia to Expand Hockey Data and Salary Cap Coverage...
May 28, 2026 at 8:39 AM
T-Mobile Brings America’s Best Network to the USGA
BELLEVUE, Wash. & LIBERTY CORNER, N.J.--(BUSINESS WIRE)--Golf’s greatest moments deserve the best mobile network — and now they have it. T-Mobile (NASDAQ: TMUS) and the United States Golf Association (USGA) today announced a multi-year partnership, making T-Mobile the Official 5G Network Partner of the U.S. Women’s Open, U.S. Open and additional USGA championships. Through the partnership, T-Mobile is delivering the USGA's first-ever mobile Rules Review, critical event connectivity and exclusiv...
May 27, 2026 at 6:27 PM
Knicks Donating Hundreds of Free Tickets for 2026 NBA Finals Home Games to Garden of Dreams Foundation Youth
NEW YORK--(BUSINESS WIRE)--Madison Square Garden Sports Corp. (“MSG Sports”) announced today that the New York Knicks will donate hundreds of free tickets to underprivileged youth throughout New York City for the 2026 NBA Finals. Garden of Dreams Foundation Youth will receive 250 tickets per home game – totaling at least 500 tickets across Games 3 and 4 – and 750 tickets if there is a Game 6. Recipients will include underserved New York families affiliated with the Garden of Dreams Foundation (...
May 27, 2026 at 9:53 AM
Skechers Introduces Skechers Razor 2 Football Boot
LOS ANGELES--(BUSINESS WIRE)--Skechers brings innovation and comfort to soccer/football with the arrival of the groundbreaking new lightweight Skechers Razor 2 speed boot. It debuts with the Skechers Football Sunset Pack, also available on the SKX_2 control boot. This brightly colored pack inspired by Los Angeles at dusk will be seen on the pitch in North America during the upcoming global tournament. “This is our first World Cup since launching Skechers Football three years ago, and as an adde...
May 27, 2026 at 9:00 AM
Wasabi and Liverpool FC Renew Multi-year Partnership to Scale Global Fan Growth
BOSTON & LIVERPOOL, England--(BUSINESS WIRE)--Wasabi Technologies, the hot cloud storage company, today announced a multi-year extension of its partnership with Liverpool Football Club (LFC), deepening its role as the club’s Official Cloud Storage Partner. The renewed deal will see Wasabi help power the next phase of LFC’s global content strategy through Wasabi AiR, the intelligent media storage service, enabling the club to move faster, scale smarter, and deliver more personalised fan experien...
May 27, 2026 at 7:00 AM
Manchester United Plc Reports Third Quarter Fiscal 2026 Results
MANCHESTER, England--(BUSINESS WIRE)--Manchester United (NYSE: MANU; the “Company,” the “Group” and the “Club”) today announced financial results for the 2026 fiscal third quarter ended 31 March 2026. Management Commentary Omar Berrada, Chief Executive Officer, commented, “We feel very positive about the club’s progress this season and the continuing positive impact of our business transformation initiatives. Finishing third in the Premier League and securing qualification to next season’s UEFA...
May 18, 2026 at 8:00 AM
VEG ER for Pets Named Official Animal Hospital of the Boston Red Sox
WHITE PLAINS, N.Y.--(BUSINESS WIRE)--VEG ER for Pets, the nation’s leading provider of 24-hour emergency veterinary care, is honored to be the Official Animal Hospital of the Boston Red Sox. VEG has also been named Presenting Partner of the “Service Dog of the Game," helping to celebrate the impact of service dogs and the meaningful role they play in supporting their handlers and communities. Honorees and their families will be recognized during pre-game ceremonies and featured on the centerfie...
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