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MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--In Bloomreach's newest consumer research report, the company explores AI’s underlying impact on consumer shopping habits and expectations....

BOSTON & NEW YORK--(BUSINESS WIRE)--Nift today announced that it has partnered with Klarna to further enhance and personalize the Klarna customer experience through gift offers....

MONTREAL--(BUSINESS WIRE)--Optable, a pioneering identity management & data collaboration platform, has announced it has been selected by Unity to power its newly launched Audience Hub. Unity's Audience Hub empowers brand marketers to create custom audiences of gamers in a privacy-first way. Unity partnered with Optable to offer brand marketers a new way to reach players using a seamless and secure platform for audience collaboration, precision targeting and omni-channel activation. The Opt...

NEW YORK--(BUSINESS WIRE)--Worldcom Public Relations Group welcomes four new partner agencies across multiple regions....

WAYNE, Pa.--(BUSINESS WIRE)--PurpleLab®, a leading provider of real-world healthcare claims data in the US, and Comscore, a global leader in measuring and analyzing consumer behavior, today announced a strategic partnership to make PurpleLab's robust healthcare targeting segments available as ID-free Predictive Audiences directly on The Trade Desk's Contextual Marketplace. The partnership addresses the changes to state privacy regulations impacting the pharma advertising industry and provides a...

NEW YORK--(BUSINESS WIRE)--Locala has launched Omni Planner, a new solution that helps advertisers unify online and offline engagement data to improve performance across digital and in-store channels. Designed to simplify campaign planning and move marketers from insight to action, Omni Planner combines digital and real-world signals to deliver full-funnel visibility and locally tailored strategies. This enables advertisers to plan more efficiently and drive stronger results in every market. By...

NEW YORK--(BUSINESS WIRE)--Advertible, a pioneer in intelligent rendering technology, is celebrating a year of rapid growth, industry recognition, and product innovation. As the company marks its one-year anniversary, the team is heading to Cannes, France to unveil its latest advancements and deepen relationships with global partners. At the heart of Advertible’s mission is a commitment to elevating native rendering and delivering on the promise of true customization at scale while improving th...

WASHINGTON & WAKEFIELD, Mass.--(BUSINESS WIRE)--Wireless Power Consortium and NFC Forum Issue Joint Statement on Industry Standard Development...

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Today, Anoki announced plans to bring its AI-powered content discovery platform and free advertising-supported streaming television (FAST) solution to original equipment manufacturers (OEMs) with the Ventura TV Operating System (OS), built by global advertising technology leader, The Trade Desk. Through this planned integration, OEMs without an owned FAST service will have the option to offer a FAST app by Anoki for Ventura-enabled devices, creating more...

BRAMPTON, Ontario--(BUSINESS WIRE)--DATA Communications Management Corp. (TSX: DCM; OTCQX: DCMDF) (“DCM” or the "Company"), a leading Canadian provider of print and digital solutions that help simplify complex marketing communications and workflow, is excited to announce that its client, Atlantic Packaging Products Ltd. (“Atlantic Packaging”), has hit a significant milestone through its participation in the PrintReleaf program: over 50,000 trees planted at reforestation projects around the worl...