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Clutch Report: 57% of Consumers Can't Spot AI Photos (What That Means for Brands)

WASHINGTON--(BUSINESS WIRE)--AI-generated images are flooding e-commerce and social media, and Clutch’s latest survey reveals a sobering truth: most people can’t tell what’s real—and many don’t realize it. Can You Spot an AI Photo? Most Consumers Can’t Before seeing images, 66% of consumers felt confident spotting AI-generated photos but 57% were wrong when tested. Younger generations did slightly better, but many still missed the mark, even those sure they could tell AI images. “AI images are...
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LTK and Northwestern University Retail Analytics Council Release Annual CMO Creator Marketing Study: Creators are #1 Increased Investment in 2026

DALLAS--(BUSINESS WIRE)--LTK, the company that turned influence into a global economy, today released findings from its third annual creator marketing study in partnership with Northwestern University’s Retail Analytics Council. The study reveals how CMOs are prioritizing creator-led strategies in 2026, underscoring the channel’s growing role in shaping brand trust, awareness, and commerce. Creators Take Top Spot for Increased Marketing Investment For 2026, creators lead the list of marketing c...
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Content Creator Economy Market Competitive Landscape and Company Profiles 2025, with ByteDance, Meta, Spotify, Shopify, Pinterest, Twitch, Substack, JellySmack, Discord, Patrion, Acast, and More - ResearchAndMarkets.com

DUBLIN--(BUSINESS WIRE)--The "Content Creator Economy Market Report 2025" has been added to ResearchAndMarkets.com's offering. The content creator economy market size has grown exponentially in recent years. It will grow from $125.11 billion in 2024 to $160.91 billion in 2025 at a compound annual growth rate (CAGR) of 28.6%. The growth during the historic period can be attributed to several factors, including the rise of social media platforms, the growth of digital advertising, increasing smar...
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CreatorDB Secures Oversubscribed $4.7M Series A to Scale Vertical AI Infrastructure for the Global Creator Economy

LOS ANGELES--(BUSINESS WIRE)--CreatorDB, the company building the vertical AI infrastructure for the influencer marketing ecosystem, today announced it has closed an oversubscribed $4.67 million Series A funding round. The round, exceeding its initial $4 million target, was led by Acorn Pacific Ventures, which specializes in cross-border technology investments, with participation from global manufacturing leader Pegatron, Meimaii Technology, AVA Ventures, and the National Development Fund. The...
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Simu Liu Joins Elevate Festival 2025 Lineup as Agenda Goes Live

TORONTO--(BUSINESS WIRE)--Simu Liu - Canadian actor, advocate, and investor - will take the stage at Elevate Festival, Canada’s leading platform for startups, investors, and innovators, when it returns for its seventh year on October 7-9 in Toronto. Built on a foundation of entrepreneurship and innovation, Elevate has grown into the country’s national stage for technology, while keeping founders and the startup community at its core. In 2025, the festival will gather 10,000 attendees at a pivot...
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Grimoire Announces “United by Vanity” Campaign with NYFW Debut and Charitable Partnership

NEW YORK--(BUSINESS WIRE)--Grimoire, a queer-led skincare brand, today announced the launch of its new brand initiative, “United by Vanity,” which will debut in tandem with New York Men’s Day at New York Fashion Week (NYFW) on Sept. 11, 2025. The campaign will unveil Grimoire Labs - an immersive skin experience to reinforce the brand’s ongoing commitment to community, efficacy and inclusivity through influencer partnerships, a charitable partnership with The Trevor Project, and additional exper...
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MOGU Approves Strategic Allocation of Up to US$20 Million to Digital Currencies

HANGZHOU, China--(BUSINESS WIRE)--MOGU Inc. (NYSE: MOGU) (“MOGU” or the “Company”), a KOL-driven online fashion and lifestyle destination in China, today announced that its board of directors has approved a strategic allocation of up to US$20 million corporate assets to digital currencies, primarily Bitcoin, Ethereum, and Solana, including related securities and investment products on September 9, 2025. The board believes that by integrating digital assets into its core assets, the Company can...
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The Unstopables™ Unlimited Collection Expands with Three New Scents, a Jasmine Tookes Exclusive Sweepstakes, and an Immersive Pop-Up Experience

CINCINNATI--(BUSINESS WIRE)--Unstopables Unlimited, the collection that redefined sophistication in laundry fragrances, is expanding its acclaimed lineup with three new designer-caliber scents: N.06, N.15, and N.24. Inspired by the artistry of fine perfumery and crafted by world-class perfumers within the Unstopables Vault, these new additions elevate laundry scent to a whole new level of complexity and luxury, while remaining accessible to all. Housed in the handcrafted Unstopables Vault, a ca...
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ESSENCE Fashion House™ Presents Eternal Aura: An Exclusive NYFW Party Curated by June Ambrose, Mel Renee, Trevor Swain & Quil Lemons With Sounds by DJ 9AM

NEW YORK--(BUSINESS WIRE)--ESSENCE, the premier media, technology, and commerce company dedicated to Black women, introduces Eternal Aura. Not a runway. Not a panel. A private fashion house experience, in alignment with September 2025 New York Fashion Week and ESSENCE’s 55th anniversary – bringing together fashion insiders and cultural leaders to celebrate the legacy of Black style and its influence on global fashion. For more than five decades, ESSENCE has documented the architects of Black Fa...
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Dexcom Launches Its First Open Call to Uncover the Next Diabetes Advocates Ahead of World Diabetes Day

SAN DIEGO & BURNABY, British Columbia--(BUSINESS WIRE)--DexCom, Inc. (NASDAQ: DXCM), the global leader in glucose biosensing, announced today the launch of its first open call in the U.S. and Canada in search of the next diabetes advocates. Those selected will experience a once-in-a-lifetime opportunity to raise awareness and share their voice on a global scale this World Diabetes Day (Nov. 14) and beyond. Now through Sept. 19, people from 2 years and older living with all types of diabetes and...