Sinclair’s AMP Media and WSBT to be Part of Athletes First Tailgate Tour Stop at Notre Dame on September 13

SOUTH BEND, Ind.--(BUSINESS WIRE)--Sinclair’s AMP Media and WSBT today announced their participation in the Athletes First Tailgate Tour stop at the University of Notre Dame in South Bend, IN on Saturday, September 13 when the Notre Dame faces Texas A&M.

As the exclusive media partner of the Tailgate Tour, Sinclair’s AMP Media will deliver live programming, fan engagement, and multiplatform content from the event, which will be held at 1044 East Angela Blvd (adjacent to O’Rourke’s Public House) in South Bend.

Podcast host Jessica Smetana will bring The Echoes: A Podcast on Notre Dame to life on site in South Bend with a live show at 3:30p.m. EST, sponsored locally by Drive & Shine. The Echoes live show will also be available via YouTube.

Smetana, alongside fellow Notre Dame alumnus and co-host Mike Golic Jr., former offensive guard and center, breaks down the latest on the team each week on The Echoes. Produced in conjunction with WSBT, the podcast launched July 23, with long-form episodes available weekly on Apple Podcasts, Spotify, and other major platforms, as well as extended video versions on YouTube. Exclusive clips are shared across Instagram, TikTok, and X at @TheEchoesNDPod.

Now in its third season, the Athletes First Tailgate Tour is the premier traveling college football festival, featuring NFL and college football legends, premium hospitality, and interactive brand activations at 11 major games across the country. The Athletes First Tailgate Tour features a 55-foot custom hauler, which includes a hospitality lounge, podcast studio, and live event stage, serving as the hub for fan activity at each stop.

The Athletes First Tailgate Tour is a one-of-a-kind experience for all college football enthusiasts, and our partnership ensures fans continue to connect to the culture and traditions that make college football so great,” said Rich Cooke, VP Audio Programming, Sinclair. “This event highlights exactly what AMP Media is about—bringing fans closer to the programs, players, and community they love.”

For more information or to attend the Athletes First Tailgate Tour in South Bend, please visit: https://tailgatetournotredame.rsvpify.com/

About Sinclair:

Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 178 television stations in 81 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair’s AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.

About Athletes First

Athletes First is the premier sports representation and marketing agency, guiding the careers of elite athletes, coaches, executives, and broadcasters. Since 2001, Athletes First has built a reputation for integrity, innovation, and impact across contract negotiations, marketing strategy, endorsement sales, and brand partnerships. The agency also produces dynamic live events and multiplatform content. For more information, visit athletesfirst.net or follow us on Instagram, X, and LinkedIn.

Category: General