Press Release Distribution Guides & Resources

Explore Business Wire's comprehensive press release distribution guides and resources. Whether you're a PR professional or new to the field, our expert tips will help you effectively distribute your news releases, increase visibility, and engage your target audience.
Blog

What Is Earned Media? Why It Matters for Trust, Visibility, and Brand Authority

Learn how earned media helps organizations build trust, strengthen brand authority, and increase visibility by securing credible third-party coverage that audiences, journalists, search engines, and AI tools value.
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Guides

The Modern PR Toolkit: A Practical Guide to AI PR Automation

Blog

How Multimedia Press Releases Improve Engagement, Discoverability, and Media Coverage

Blog

Why Newswires Matter for Search & AI Visibility: 7 Reasons

Blog

Journalist Outreach in 2026: How Reporters Use Wires vs. Email Pitches

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How to Get Press Releases Cited in AI Search Results

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The Modern PR Agency Playbook for AI Visibility and Measurable Impact

Blog

Business Wire’s Top 10 Blog Posts of 2025, Plus What to Remember for 2026 and Beyond

Blog

From Launch to Year-Round Impact: PR Strategy for CES and Other Events

Guides

PR AI Readiness Assessment

Blog

Redefining Visibility in the Age of AI: PRSA ICON 2025 Recap

Blog

Why a Newsroom is Your Source of Record for SEO, AEO, and GEO

Blog

AI, GEO, and AEO are Transforming Press Release Strategy

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