Press Release Educational Guides & Resources

Explore Business Wire’s collection of educational resources for crafting and distributing press releases. Learn how to write compelling content, format your press release for optimal engagement, distribute your news effectively, and measure the success of your efforts.
Blog

Why a Newsroom is Your Source of Record for SEO, AEO, and GEO

Learn how to make your company newsroom the single source of truth for SEO, AEO, and GEO. Build trust, improve visibility, and ensure your news is cited accurately by both journalists and AI systems.
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Blog

AI, GEO, and AEO are Transforming Press Release Strategy

Guides

GEO and AEO Best Practices Checklist

Guides

Business Wire’s Q4 Holiday PR Playbook

Blog

Black Friday and Cyber Monday: How to Maximize Press Release Visibility

Webinars

The New Realities of PR Visibility (And How to Adapt)

Guides

Press Release Distribution Strategy Planner & Template

Blog

Press Release Distribution Strategy: Why It Matters and How to Get It Right

Webinars

The New Realities of PR Visibility (And How to Adapt)

Blog

Protect Your Brand: Using Press Releases to Fight Misinformation

Guides

100 Press Release Ideas & Reasons to Submit Your News

Guides

Going Global: Effective International Press Release Distribution

Blog

How to Write and Distribute a Gift Guide Press Release That Gets Results

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